

Checking In
It seems like everyone's bag is packed. The anticipation of travel during these past 12 months is finally coming to fruition as more...
Shana Hurkala
Apr 13, 2021
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It's Happening, Hybrid is Here!
"It's happening." Now that we have your attention (with a nod to Bridesmaids), are you ready? Get on board or get out of the way, there...
Shana Hurkala
Apr 6, 2021
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Mind Your Metrics
It's all about the metrics. For a long time, ROI has been the MVP of Team KPI. And while ROI can still throw a mean three pointer, other...
Shana Hurkala
Mar 30, 2021
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Inventive Incentives...Let's Go!
Your team has worked hard and it is time to reward them. Vacation deprivation is about to be replaced by a travel boom. As the number of...
Shana Hurkala
Mar 23, 2021
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Wings Celebrates 35 Years!
Our Fearless Leader...Lucky Annie “Lucky Annie” has always had boundless energy and an unquenchable thirst for adventure. The nickname...
Shana Hurkala
Mar 18, 2021
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Wonder Women
A 2020 exhibit at the NY Historical Society "Women March" celebrated the centennial of the 19th Amendment, which granted women the right...
Shana Hurkala
Mar 9, 2021
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March Madness: Brackets, Baskets and Bubbles
It's (March) madness out there and we couldn't be happier. It's been a long year since this rite of Spring cancelled in 2020. But through...
Shana Hurkala
Mar 2, 2021
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Talking Heads...A Great Band, A Bad Virtual Strategy
As we get ready to mark this one year anniversary of WFH, we are all "Letting the Days Go By". Perfecting our virtual skillset and...
Shana Hurkala
Feb 23, 2021
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LIASSEZ LES BON TEMPS ROULER
The Show Must Go On! It's Fat Tuesday y'all. And as they say in the Big Easy "laissez les bons temps rouler" or for you non-French...
Shana Hurkala
Feb 16, 2021
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"Book 'em Danno!"
We've all been holding our breath and waiting. Waiting for the right time, the right terms, the right match. Well if not now, when?...
Shana Hurkala
Feb 9, 2021
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Room to Roam
As the classic song says: "Oh, give me land, lots of land under starry skies above...Don't fence me in Let me ride through the wide open...
Shana Hurkala
Feb 2, 2021
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Hello Hybrid! The Best of Both Worlds
Historically, when something was called hybrid, it signaled the birth of some wonderful or wacky combination from the scientist's lab....
Shana Hurkala
Jan 26, 2021
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Enduring, Uplifting, Strength & Hope
Did you know every year Pantone comes out with a Color of the Year? For 2021, the color choices may seem a bit off the mark. Yellow and...
Shana Hurkala
Jan 19, 2021
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Build it Better
Digital Events: Plug & Play? No Way! It's 2021. Yes, that happened. A new year is upon us. Is your virtual event strategy locked in? If...
Shana Hurkala
Jan 12, 2021
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The Countdown is On. 12 Weeks to Your Virtual Event. Can it be done?
It can. And here are some critical items to set in place to get you started. Create your dream team. Can you become a virtual meeting...
Shana Hurkala
Dec 22, 2020
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Looking Forward to 2021
Following this year where hardly anyone has seen anyone, it is no surprise that we are longing to be in the presence of others. Virtual...
Shana Hurkala
Dec 22, 2020
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Marketing Your Virtual Meeting
F2F Virtually. Knowing your attendance rate at an in-person meeting is somewhat easy to predict. An attendee registers, books a flight...
Shana Hurkala
Dec 16, 2020
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The New Fine Print
Clauses for Contracts in 2021 The devil is in the detail and yes, that holds true for hotel and venue contracts. As we begin to consider...
Shana Hurkala
Dec 15, 2020
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Steps to Run an Effective Virtual Roundtable Discussion
Roundtable discussions are a great way to discuss and debate specific topics all while giving each participant an equal chance to be...
Shana Hurkala
Dec 9, 2020
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2021 The Year of Travel?
2021 is the year of the Ox according to the Chinese Zodiac. The Ox is a symbol of honesty, positivity, determination and strength. We’d...
Shana Hurkala
Dec 8, 2020
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